Starter
AED 300 AED 150 / month
WhatsApp and Messenger in one inbox for a small team.
Start free trialCustomer conversation platform
Every channel.One gateway.
WhatsApp, Instagram, Messenger, website chat and email in one shared inbox — with workflows, AI answers, campaigns and publishing built around it.
- Hosted in the UAE
- 5 channels, one inbox
- Plans from AED 150 / month
INShared inboxLaylaCan I book for Tuesday?ClaimedOmarIs this unit still available?UnclaimedEvery channel in one list, with an owner on every conversation.CMComments inboxNouraDo you offer whitening?Needs replyRahulOpen on Fridays?RepliedPublic reply, private message, hide — nothing left unanswered.
Assigned to MayaFollow up today 17:00
AIAI answer sentFrom your business knowledge
See a working dayBuilt around how
Built around how
your business works.
Thirty-second stories of real workflows in five industries. Silent, captioned and illustrative.
Works with the channels and tools your business already uses
How it fits togetherFrom the first message
From the first message
to the next one.
- 01
Capture
WhatsApp, Instagram, Messenger, website chat and email arrive in one inbox; campaigns and the web-chat widget bring new enquiries in.
- 02
Respond
Your team claims and answers; workflows and AI answers handle the familiar questions and hand over when a person is needed.
- 03
Publish
Plan, approve and publish Facebook and Instagram posts, and answer the comments they bring — from the same workspace.
- 04
Grow
Contacts, stages and activities turn conversations into customers; journeys and reports show what came back.
Omnichannel inbox
Every channel in one thread.
WhatsApp, Instagram, Messenger and website chat land in one shared inbox, with the channel, history and owner of every conversation in view. No more switching between apps.
Explore the shared inbox Illustrative photo. Interface details use sample data.PlansStart free. Pay by card.
Start free. Pay by card.
Cancel at the end of any period.
Professional
AED 998 AED 499 / month
Instagram, website chat, AI replies, workflows, campaigns and the API.
Start free trialEnterprise
AED 1,998 AED 999 / month
Unlimited team and channels, email, journeys, connectors and AI answers.
Start free trialLaunch pricing: every plan is 50% off its list price for workspaces that subscribe during our launch. List prices apply to new subscriptions after the launch period, announced in advance; a running subscription keeps the price it started at until its renewal after that date. Prices per workspace per month in AED, excluding VAT. Compare plans
Product tourSee SM Gateway
See SM Gateway
in under a minute.
Real product screens with sample data. Silent, captioned.
Social SuitePublish the posts.
Publish the posts.
Answer the comments.
Plan, approve and publish Facebook and Instagram posts from one Planner, and answer every comment from the same inbox your team already uses.
- Every format: Facebook text, link, photo, multi-photo, video and Reel; Instagram image, carousel, Reel and story — checked against Meta’s rules before you post.
- A Comments tab that opens on Needs reply: public reply, private message, hide, delete, assign, bulk actions.
- Reports → Social: views, reach, engagement rate, follower change and your reply times.
Publishing, comments and insights are available to all customers once SM Gateway’s Meta App Review is complete. Until then, ask us to enable them for your workspace.
CampaignsReach the right people.
Reach the right people.
With their permission.
WhatsApp, Messenger, Instagram and email campaigns from one screen, with one opt-out list enforced on every send and the cost shown in AED before you launch.
- Rich WhatsApp: media card carousels, limited-time offers, coupons, catalog and multi-product messages.
- Email from your own domain or mailbox, with one-click unsubscribe and sender warm-up.
- Journeys that send the next message when a customer visits, books or buys — and stop when they reply.
Whitening packageAED 499
Check-upAED 150
CleaningAED 250AI & automationAI that knows your business.
AI that knows your business.
And when to step back.
Answers from the knowledge and tables you configure, with your team one click away.
Built for the next step
Workflows and AI move enquiries forward: new enquiry, contacted, qualified, won.
People stay in the loop
When a customer asks for a person, the AI hands the conversation to your team with the reason attached.
Your keys, your models
Use your own OpenAI or Anthropic key, or platform AI, and choose the model for your workspace.
AI answers from your knowledge
The AI answers workflow step replies on its own — only from your workspace’s knowledge, citing it, and confirming before anything changes.
Your website and documents as knowledge
Read your website weekly, upload PDF, DOCX or TXT, and the AI answers from what you actually publish.
Trust & controlBuilt for business data.
Built for business data.
Controlled by your team.
Hosted in the UAE
Workspace data is stored in a private data center in the United Arab Emirates.
Roles and permissions
Owners decide who can see and do what, down to channels and branches.
Two-factor confirmation
Sensitive changes such as roles, channels and API keys need an authenticator-app check.
Encrypted secrets
Channel tokens and connector secrets are stored encrypted. API keys are hashed and shown once.
Guided setup
A setup checklist in the app walks you through channels, team and company details.
Deleted when you leave
Disconnect a channel and its data is deleted after 30 days; a workspace is erased 90 days after its subscription ends.
Pay by card, cancel any time
Start a free trial, pay monthly or yearly through Stripe, and cancel at the end of any period.
How we protect workspace data
Hosting, access, providers, retention and how to report a concern.
Read the detailsA few good questions.
Which channels can we connect?
WhatsApp, Instagram, Facebook Messenger, website chat and email, all in one shared workspace. Social publishing and a comments inbox for Facebook and Instagram work alongside them. Each connection needs an eligible business account and the provider’s approval.
What is Social Media Gateway?
A customer conversation platform: one shared inbox for your messaging channels, with contacts and leads, workflows and AI answers, campaigns, social publishing and reports built around it. It is operated from the UAE by 360 Gateways Group FZE LLC.
Can it publish our posts and answer comments?
Yes. The Planner publishes Facebook and Instagram posts on schedule, and the Comments tab brings every comment into the inbox. Publishing, comments and insights are available to all customers once SM Gateway’s Meta App Review is complete. Until then, ask us to enable them for your workspace.
Do we need consent to send campaigns?
Yes. Your business is the sender and must hold each recipient’s permission. The app records consent on the contact, keeps one opt-out list per business, handles STOP and START replies and one-click unsubscribes, and warns you at launch about anyone without recorded consent.
How does the AI answer customers?
Two ways. AI assistance drafts replies for your team to review. The AI answers workflow step replies on its own — only from your workspace’s knowledge, citing it, confirming with the customer before anything changes, and handing over to a person when asked. You choose OpenAI or Anthropic, with your own key or platform credit.
Where is our data stored, and what happens when we leave?
The application runs in a private data centre in the UAE; some providers process data abroad and are listed on the subprocessors page. Disconnect a channel and its credentials are deleted at once and its conversations after 30 days; a workspace is erased 90 days after its subscription ends. The retention table is in the privacy policy.
Do I need to book a demo?
No. Start a free trial from the application, pay by card when you are ready, and cancel at the end of any period. Plans and prices are on the pricing page; WhatsApp message fees are charged by Meta directly.
What does it cost?
Plans start at AED 150 per workspace per month, excluding VAT. Professional and Enterprise add more channels, AI, workflows, campaigns and the API; a Custom plan can change any module or limit.
Product screens on this page come from the SM Gateway application, with names, numbers and messages replaced by sample data. The channel artwork is illustrative. Channel connections depend on each provider’s account eligibility and approval.
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